Ilustrazo! is the first illustration festival in the city of Córdoba, Argentina. It was held on December 5, 6 and 7 at the Centro Cultural España Córdoba and its objective was to make visible, professionalize and link local illustrators with the creative cultural industries.
There were 4 simultaneous activities, national and international illustrators, local publishers, entrepreneurs, emerging talents, local associations, educational institutions and international links. We invited everyone we could to put illustration at the center of the conversation.
This project was created within the framework of the "Futura 4: Tools for a culture in movement" program created by the CCEBA and the Williams Foundation, and coordinated by Juan Urraco.
SOCIAL NETWORKS
For the network campaign, I made illustrations of the most iconic spaces in the city at sunset. The branding was done by Aguantadero de Ideas, a local communication studio.
For the network campaign, I made illustrations of the most iconic spaces in the city at sunset. The branding was done by Aguantadero de Ideas, a local communication studio.
TALKS
The talks aimed to bring together different illustrators working for 5 cultural creative industries: animation, communication, publishing, entrepreneurship and videogames. Julia Conti from Pambo Kids, Julieta Gutnisky and Paz Rossi from Aguantadero de Ideas, La Lejana, From South, Lucas Mercado, Maca Torres and Vix Indigo.
The talks aimed to bring together different illustrators working for 5 cultural creative industries: animation, communication, publishing, entrepreneurship and videogames. Julia Conti from Pambo Kids, Julieta Gutnisky and Paz Rossi from Aguantadero de Ideas, La Lejana, From South, Lucas Mercado, Maca Torres and Vix Indigo.
Nacha Vollenweider participated remotely from Angoulême, where she is doing a residency at the Maison des Auteurs. This activity was accompanied by the Goethe-Institut, which allowed for agile virtual communication.
We had two special guests from Buenos Aires, Christian Montenegro and Laura Varsky.
PORTFOLIO REVIEWS
Referents from the animation, publishing and videogame industries provided feedback, advice and strategies for illustrators who want to enter the industry.
Referents from the animation, publishing and videogame industries provided feedback, advice and strategies for illustrators who want to enter the industry.
EXHIBITIONS
We designed a call for students of the city with the objective of making emerging talents visible. We selected 8 works that were printed in Fine art quality and exhibited during the festival.
We designed a call for students of the city with the objective of making emerging talents visible. We selected 8 works that were printed in Fine art quality and exhibited during the festival.
We also had the participation of APA Cba (Association of Animation Producers of Cordoba) and WIGAr (Womens in Games Argentina) who provided us with material of their animation and video game projects for an audiovisual exhibition at the festival.
We also had international material provided by the Istituto Italiano di Cultura. The exhibition “Fumetti nei Musei” is a project conceived by the Italian Ministry of Cultural Heritage and Tourism for educational activities in state museums.
PUBLISHERS AND ENTREPRENEURS FAIR
We opened a call for publishers and entrepreneurs nationwide to participate in the Fair during the festival. The selection criterion was that illustration should be an essential part of the proposal.
We opened a call for publishers and entrepreneurs nationwide to participate in the Fair during the festival. The selection criterion was that illustration should be an essential part of the proposal.
TEAM
To carry out such a task, we gathered a group of illustrators, animators, producers and artists. It was a luxury to share space, time, ideas and energy with these people.
Oqui Paratz (General Coordination)
Chaky Lillini (Production)
Nicolás Melo (Production and student expo)
Vico Matanga (Design and diffusion)
Julieta Gutnisky (Design and diffusion)
Charly Rubiolo (Portfolio review)
Meli Pagana (Portfolio review)
Constanza Cortez (Publishers and entrepreneurs fair)
Chaky Lillini (Production)
Nicolás Melo (Production and student expo)
Vico Matanga (Design and diffusion)
Julieta Gutnisky (Design and diffusion)
Charly Rubiolo (Portfolio review)
Meli Pagana (Portfolio review)
Constanza Cortez (Publishers and entrepreneurs fair)
This project was created within the framework of the "Futura 4: Tools for a culture in movement" program created by the CCEBA and the Williams Foundation, and coordinated by Juan Urraco.